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You just can’t make this stuff up. Mizrahi developments is preselling a twelve storey boutique apartment building in Ottawa with units going from $400,000 to $2 million dollars. Now you’d think they’d take a full-page out of the Ottawa Citizen newspaper to advertise the concierge, the lap pool, the entertainment suite (which includes a dining room and adjacent catering kitchen). But no-a full-page ad on April 8 proclaims  first off-“Even Your Car Gets Special Treatment”.

When You have groceries or other packages that need to be brought in from your car, the valet will help. Your car will also be parked for you in the underground garage, and retrieved for you when needed. There is also a washing bay in the garage, so your car can be cleaned for your next outing. This kind of hospitality is usually found in a five-star boutique hotel. To make it available in your home is all part of the philosophy at Mizrahi Developments. At 1451 Wellington West, you’re part of a redefinition of urban living in Ottawa”.

And in the newspaper link, Mizrahi provides no amenity for pedestrian foot traffic, but does address “garbage smell”. “If you ask Mizrahi about the traffic at his site’s intersection he will tell you he has considered it and has consequently designed his building so pedestrians will not be affected by smells from trash left out on the sidewalk because there will be no garbage stored outside the building. ” No talk of benches, trees, semi-private spaces or softening of the ground plane.

And here’s the intro video provided by the developer. There are boats and a few bikers in the beauty shots but no walkers-and no winters. Does this define refined living in Ottawa?